Month: October 2010

We here at The Local East Village wanted to know how many people in our community were using QR codes. To find out, over the next several days we will be distributing Local East Village flyers – on brightly colored paper – to local businesses. When the code is scanned, your smart phone visits a site that we run so we can keep a tally of visitors and then is directed to The Local East Village. We are distributing four different versions of our flyer so that we can see how many people are using QR codes in different areas. We’ll publish our findings in a few weeks and share our data with you. If you see one of our flyers be sure to scan it so you can take part.

Via @jayrosen_nyu

Earlier today, Google formally released Goo.gl, their URL-shortener, to the public. They’re calling it the “stablest, most secure, and fastest URL shortener on the web.” But it also may be the coolest thanks to an easter egg.As Google’s Matt Cutts’ just tweeted out, if you simply add “.qr” to the end of any goo.gl URL, it will create a QR code. Scanning this with any QR code reader will take you to the URL. *

So – I run the URL for this post (http://mtoynbee.com/blog/?p=176) into goo.gl and get goo.gl/5LQW. I add .qr to it – goo.gl/5LQW.qr – and get:

*

Nicely done, Google, nicely done.

TechCrunch via @leslie.