NYT discovers QRCodes

LEV QR code

We here at The Local East Village wanted to know how many people in our community were using QR codes. To find out, over the next several days we will be distributing Local East Village flyers – on brightly colored paper – to local businesses. When the code is scanned, your smart phone visits a site that we run so we can keep a tally of visitors and then is directed to The Local East Village. We are distributing four different versions of our flyer so that we can see how many people are using QR codes in different areas. We’ll publish our findings in a few weeks and share our data with you. If you see one of our flyers be sure to scan it so you can take part.

Via @jayrosen_nyu

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